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In The Game Returns To "The Big One" In Vancouver With Another Impressive Redemption Program (Toronto, ON; September 18, 2002): In the Game, Inc., the manufacturers of Be A Player and Parkhurst brands of hockey cards, is pleased to announce its sponsorship of the second annual presentation of "The Big One", Vancouver's largest sports card and memorabilia show. In the Game will once again be set up at the event and will be offering yet another version of their popular redemption card program.
"The Big One" will take place at the Croatian Cultural Centre on October 25 to 27. Presented by Fun Promotions, the show will feature dozens of the top sports collectible dealers from the west coast and abroad. "The Big One" will also feature autograph guests, free wax packs to the first 100 guests each day, and door prizes in a venue that is centrally located with free parking. In the Game's redemption card program will remain similar to what has been so successful at dozens of shows across North America including the 2001 version of "The Big One." Collectors are asked to purchase various Be A Player or Parkhurst products from dealers on the show floor. They can open the packs and boxes at the In the Game booth and exchange their wrappers for extremely limited and sequentially numbered versions of the base cards from the new 425-card First Edition set (numbered to 10). These cards feature special foil stamping commemorating the show, will be dispensed randomly, and will only be available at "The Big One." "We were very happy with the warm reception we received and with the level of participation of collectors at last year's version of The Big One," said In the Game's President, Dr. Brian H. Price. "This is an opportunity to build on that goodwill and further promote our products. We applaud the efforts of the people at Fun Promotions. They are doing an excellent job at supporting the hobby in that region of Canada and that's why we are returning." The Be A Player products that collectors can purchase to qualify for the program include the new 2002-03 First Edition as well as the entire 2001-02 product lineup. Any products from 2000-01 or earlier are not eligible. The breakdown of how many cards collectors receive per product/wrapper is as follows:
2002-03 BAP First Edition Hobby version - one redemption card per wrapper "After promoting dozens and dozens of sports card and memorabilia shows in Vancouver throughout the years, I understand how loyal and passionate hobbyists in this area are," said Verne Siebert, President of Fun Promotions. "I can't tell you how happy I am that manufacturers like In the Game are investing in the collecting community out here. I know the people appreciate it and I'm glad they will have an opportunity to take part in their wrapper redemption program." In the Game, Inc. has produced the Be A Player brands of hockey trading cards since 1998-99. The company has a number of hockey card products slated for release in 2002-03 including First Edition (released August 21); the Memorabilia Series (scheduled for release on November 20), Parkhurst (scheduled for December release), Between the Pipes (scheduled for January release), Signature Series (scheduled for April release), and Ultimate Memorabilia 3rd Edition (scheduled for May release). For more information on In the Game's redemption card program or any of their products, please visit their website at www.baptradingcards.com. For additional details on "The Big One", check their website by clicking here. |
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