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In The Game Offers Another "Super Box" For The 2004 National

(Toronto, ON; July 9, 2004): In The Game, Inc., the manufacturer of In The Game, Be A Player and Parkhurst hockey cards, will present another version of their popular Super Box for the 2004 National taking place at the IX Center in Cleveland, Ohio from July 22-25.

Similar to the previous three Super Boxes issued by In The Game at previous shows, these offer outstanding value. They are also designed to introduce collectors to various In The Game products while encouraging them to participate in the company's Wrapper Redemption Program at the show.

"We have found these Super Boxes work to everyone's advantage," says Dr. Brian H. Price, President of In The game. "Collectors not only get excellent value, they also see first hand the wide variety of hockey cards we produce. It's great exposure for a number of our products."

Each Super Box will contain 18 packs of In The Game product including: 6 packs of In The Game-Action; 6 packs of 2003-04 Be A Player Memorabilia Series; and 3 packs each of two different Parkhurst Original Six products including Chicago and New York. Collectors can open these packs at the In The Game booth and redeem the wrappers for special foil-stamped and sequentially-numbered cards from all of these products.

However, every Super Box has a great deal more to offer! Each box will also contain one special bonus pack of 2003-04 Parkhurst Rookie! Each pack of this high-end product holds at least one game-used memorabilia card and one sequentially-numbered Rookie Card. Many of the Rookie Cards incorporate a piece of game-used memorabilia, an autograph, or even both!

Every Super Box will also contain two exclusive inserts. The first is a Be A Player Signature Series autographed card (from Signature Series sets ranging from 1998-99 to 2003-04). The second is a game-used memorabilia card that originated from one of a number of 2002-03 In The Game sets. Each of these cards feature a special foil stamp commemorating the 2004 National. The game-used memorabilia cards are sequentially numbered "1/1".

Many of the game's all-time greats from both past and present are featured on these exclusive inserts including Mario Lemieux, Steve Yzerman, Patrick Roy, Terry Sawchuk and Eddie Shore.

These Super Boxes won't last long. Boxes will be available at selected dealers at the National for $70 US ($99 CDN). To guarantee your purchase, you can also order them directly from our website.